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Article
Publication date: 4 June 2024

Carey Toane and Sarah Shujah

This study surveyed the entrepreneurship community on a large university campus in 2016 and in 2020 to identify and understand its information habits and needs. User needs can…

Abstract

Purpose

This study surveyed the entrepreneurship community on a large university campus in 2016 and in 2020 to identify and understand its information habits and needs. User needs can inform service design and assessment, as well as inform approaches to reference interactions. Librarians are encouraged to conduct similar surveys to better understand this niche population.

Design/methodology/approach

Investigators employed repeated cross-sectional design, a longitudinal research approach that draws on samples of non-overlapping or minimally overlapping cases over time. Qualitative and quantitative data were collected using online survey instruments. Data collected included demographic information, venture characteristics, participation in institutional activities such as accelerator programs and credit courses, general startup research behaviors and needs, and details of a specific instance of business or market research as well as interaction with the library and access to training. Triangulation of semantic and episodic was applied to draw reliable conclusions about respondent behavior.

Findings

In both surveys, over half of respondents were students and 75% of respondents were engaged in startup activity, most at the early stages. While respondent demographics, type and purpose of information sought remained constant between the two surveys, awareness and use of the library rose on several metrics. Coding revealed insights into respondents’ attitudes toward and strategies for secondary business research. Information obtained during the research process had a moderate impact on their ventures. These findings informed the development of library research and instruction services, programs, and collections for entrepreneurs.

Originality/value

The repeated cross-sectional design of the study is unique and shows trends in the community over time. The mixed-methods approach provides a robust and nuanced portrait of the community. These findings informed the development and assessment of library research and instruction services, programs and collections for entrepreneurs.

Details

Reference Services Review, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 0090-7324

Keywords

Content available
Book part
Publication date: 7 June 2024

Abstract

Details

Including Voices
Type: Book
ISBN: 978-1-83797-720-8

Book part
Publication date: 12 June 2024

Sarah Chauhan and Nusrat Yasmeen

Travel aimed in experiencing the arts, heritage, and activities that authentically depict the stories and people of the past and present is referred to as cultural and heritage…

Abstract

Travel aimed in experiencing the arts, heritage, and activities that authentically depict the stories and people of the past and present is referred to as cultural and heritage tourism. This has gathered a lot of attention in the last 10 years. In order to protect their valuable history, developing countries require assistance from the international community. Cultural heritage tourism is a significant economic development tool and one of the best components of the tourism sector.

In the 21st century, in terms of museums and showcasing culture, there has been a significant commotion toward the role of people or community, rather than the morality of objectification of knowledge in a close-ended glass case. This concept can be traced back to “New Museology,” emerging since the 1970s, where a section of like-minded museologists believed that museums are for the people and of the people. It is important to include the “voices of the community” as a whole, therein, becoming a broad parlance of social culture (MacDonald, 2006).

Community participation is a process where people are facilitated by themselves and their responsiveness to their own traditions and culture. Henceforth, this chapter is an approach toward a case study of an emerging concept in Delhi – A Neighbourhood Museum in Shadi Khampur area, where the locality is prevalent since the 12th century. Other locals preside over the predating of Partition in the 17th century, when their ancestors settled from Lahore since then.

Details

Strategic Tourism Planning for Communities
Type: Book
ISBN: 978-1-83549-016-7

Keywords

Content available
Book part
Publication date: 17 June 2024

Nassir Ul Haq Wani

Abstract

Details

Policy Solutions for Economic Growth in a Developing Country
Type: Book
ISBN: 978-1-83753-431-9

Article
Publication date: 15 January 2024

Lena Cavusoglu and Russell W. Belk

The physical filmmaking landscape has been transformed by the emergence of digital platforms that foster interaction and dialogue. The accessibility and affordability of mobile…

Abstract

Purpose

The physical filmmaking landscape has been transformed by the emergence of digital platforms that foster interaction and dialogue. The accessibility and affordability of mobile production tools have empowered anyone with a mobile phone to become a media content creator. Accordingly, this paper aims to present a multi-method approach for creating phygital projects that involve people as active participants rather than mere subjects who collaborate with the researchers to tell their stories.

Design/methodology/approach

Research participants can embrace diverse roles, serving as co-researchers, content creators, curators and collaborators. The authors use various engagement strategies with the research participants, who are often marginalized or underrepresented, to encourage their participation and give them agency and creative control. Thus, we also use a participatory action research approach to help advocate for the participants’ facial equality concerns.

Findings

Collaborative videography embraces the mosaic of voices expressing intricate social issues. In this project, research participants with “facial differences” explain their experiences in facing society.

Originality/value

By experimenting with participatory frameworks and combining physical interactions (such as in-person meetings) with digital platforms like Zoom and social media, the authors suggest a multi-method approach that honors the authentic stories of the research participants, effectively engages the audience and explains how phygital research methodologies can be used in interpretive consumer research, particularly in co-creating films that capture strong visuals.

Details

Qualitative Market Research: An International Journal, vol. 27 no. 3
Type: Research Article
ISSN: 1352-2752

Keywords

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