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Open Access
Article
Publication date: 8 February 2024

Katarzyna Piwowar-Sulej, Ewa Popowicz and Adam Sulich

The article explores the linkages between the type of environmental strategy (ES), the use of internal communication (IC), and the greening of organizational culture (OC)…

Abstract

Purpose

The article explores the linkages between the type of environmental strategy (ES), the use of internal communication (IC), and the greening of organizational culture (OC). Moreover, the article empirically examines whether company size matters in the use of environmental IC practices in the green context. Additionally, the article considers differences between people employed at different organizational hierarchy levels. The basis for such a comparison is their opinions about the effectiveness of communication practices.

Design/methodology/approach

Empirical research employed a survey method done on 199 organizations in 2020. Statistical analyses used the chi-squared test, Kendall’s Tau-b correlation coefficient, and the Mann–Whitney U test.

Findings

The research showed that companies with a proactive green strategy more often use different communication practices related to ES and have a greener culture. The study proved that larger companies more often use the analyzed communication practices. However, we found no significant difference in opinion between middle managers and line employees about the effectiveness of these practices.

Practical implications

The main contribution to business practice is the exploratory model based on the empirical study, which allows organizations to successfully implement the ES.

Originality/value

Studies rarely combine the three organizational elements: IC, OC, and ES. This article provides new empirical evidence on relationships between features of OC, green strategy types, and communication practices.

Details

Central European Management Journal, vol. 32 no. 2
Type: Research Article
ISSN: 2658-0845

Keywords

Book part
Publication date: 10 December 2012

Elżbieta Sawa-Czajka

This chapter describes the situation of Polish women in the process of democratic transition in Poland. Its analysis includes the participation of women in political life, the…

Abstract

This chapter describes the situation of Polish women in the process of democratic transition in Poland. Its analysis includes the participation of women in political life, the activities of women's organizations, and the social situation of Polish women. The first part of this work concerns the period of real socialism; analyzes the main points of the media discussion about the problems of women in processes of democratization in 1989; the political system after 1989, including a possible guarantee in achieving the quota of female representation on electoral lists, which certainly will increase the political representation of women in Polish political institutions.

Details

Linking Environment, Democracy and Gender
Type: Book
ISBN: 978-1-78190-337-7

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