Search results

1 – 7 of 7
Article
Publication date: 6 December 2023

Xiaolong Lu, Xudong Sui, Xiao Zhang, Zhen Yan and Junying Hao

This study aims to investigate the effect of V doping on the microstructure, chemical stability, mechanical and vacuum tribological behavior of sputtered MoS2 coatings.

Abstract

Purpose

This study aims to investigate the effect of V doping on the microstructure, chemical stability, mechanical and vacuum tribological behavior of sputtered MoS2 coatings.

Design/methodology/approach

The MoS2-V coatings are fabricated via tuning V target current by magnetron sputtering technique. The structural characteristic and elemental content of the coatings are measured by field emission scanning electron microscopy, X-ray diffractometer, electron probe X-ray micro-analyzer, Raman, X-ray photoelectron spectroscopy, high resolution transmission electron microscope and energy dispersive spectrometer. The hardness of the deposited coatings are tested by a nanoindentation technique. The vacuum tribological properties of MoS2-V coatings are studied by a ball-on-disc tribometer.

Findings

Introducing V into the MoS2 coatings results in a more compact microstructure. The hardness of the coatings increases with the doping of V. The MoS2-V coating deposited at a current of 0.2 A obtains the lowest friction coefficient (0.043) under vacuum. As the amount of V doping increases, the wear rate of the coating decreases first and then increases, among which the coating deposited at a current of 0.5 A has the lowest wear rate of 2.2 × 10–6 mm3/N·m.

Originality/value

This work elucidates the role of V doping on the lubrication mechanism of MoS2 coatings in a vacuum environment, and the MoS2-V coating is expected to be applied as a solid lubricant in space environment.

Details

Industrial Lubrication and Tribology, vol. 76 no. 1
Type: Research Article
ISSN: 0036-8792

Keywords

Article
Publication date: 8 February 2024

Gongli Luo, Junying Hao and He Ma

Triggered by the extensive use of social media brand communities (SMBCs) in interactive marketing, this article aims to explore how brand connectedness (BC) affects consumer…

Abstract

Purpose

Triggered by the extensive use of social media brand communities (SMBCs) in interactive marketing, this article aims to explore how brand connectedness (BC) affects consumer engagement behavior (CEB) in SMBCs.

Design/methodology/approach

The research model was verified with the partial least squares structural equation modeling applied to the actual data collected from the web crawling largest microblogging platform in China (Sina Weibo).

Findings

Results indicate that BC may positively influence consumer emotions (CEs), eventually leading to engagement behavior in SMBCs. In addition, gender and duration of membership act as vital moderators in the model. One of the most interesting findings is the differences between posting and commenting, although both are CEBs. BC has a more significant effect on commenting than posting, and the mediating effect of CEs between BC and posting behavior is not significant.

Originality

This research contributes to the literature on interactive marketing by examining BC in the context of SMBCs, which is under-researched in the literature but is highly pertinent to social media contexts. Moreover, we measure BC through social network analysis for the first time, which not only supports the empirical work but also expands the social network theory and social capital theory. This research also extends the body of knowledge on consumer engagement by investigating the differences between posting and commenting behaviors.

Details

Journal of Research in Interactive Marketing, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 2040-7122

Keywords

Article
Publication date: 4 September 2023

Gongli Luo, Junying Hao and He Ma

Corporate philanthropy is increasingly a vital decision-making basis for consumers to purchase and establish relationships with enterprises. However, few studies have examined…

Abstract

Purpose

Corporate philanthropy is increasingly a vital decision-making basis for consumers to purchase and establish relationships with enterprises. However, few studies have examined corporate philanthropy from the perspective of community evolution. To address this gap, this study aims to provide a more in-depth and holistic investigation of corporate philanthropy by examining the evolution of social media brand communities caused by corporate philanthropy and the characteristics of consumer interactive behavior.

Design/methodology/approach

Web crawlers developed by Python were employed to collect data of ERKE from Sina Weibo (the Chinese equivalent of Twitter). A total of 2,736 posts and 7,774 comments were collected and investigated using social network and sentiment tendency analyses.

Findings

The results showed that the evolution of the social media brand community presented a prominent three-stage characteristic influenced by corporate philanthropy. The findings not only support the benefits of corporate philanthropy but also show the possible disadvantages. Besides, this study further concluded the characteristics of consumer interactive behavior in the social media brand community.

Originality/value

This paper addresses an attractive and practical issue related to the impact of corporate philanthropy. Moreover, this study is one of the first studies to examine the impact of corporate philanthropy in the context of the social media brand community. The findings of this study will provide a valuable reference for community operations and practitioners of brands.

Details

Asia Pacific Journal of Marketing and Logistics, vol. 36 no. 3
Type: Research Article
ISSN: 1355-5855

Keywords

Article
Publication date: 9 November 2021

Mian M. Ajmal, Mehmood Khan, Muhammad Kashif Shad, Haseena AlKatheeri and Fauzia Jabeen

This paper explores the new normal activities and strategic responses of the service industry towards the challenges created by the coronavirus disease 2019 (COVID-19) outbreak…

1598

Abstract

Purpose

This paper explores the new normal activities and strategic responses of the service industry towards the challenges created by the coronavirus disease 2019 (COVID-19) outbreak and other constructs and validates the measurement scale for socio-economic and technological new normal activities following lockdown and social distancing practices.

Design/methodology/approach

First, structured interviews with 28 participants helped us generate items and develop survey instruments for cross-sectional data collection in the second phase. So, the authors received 256 complete responses from the top and middle management of the services industry. Exploratory factor analysis helped us explore the factors and reliability of the items. Confirmatory factor analysis aided us in generating and confirming the factorial structure of the constructs.

Findings

Results indicated that amid COVID-19's pandemic, new normal activities are emerging in which organizations are deploying crisis strategies to safeguard their business and stakeholders. Organizations are re-opening swiftly, focusing on digital transformation, developing digital platforms for ease in working and improved consumer services, to name a few operational changes.

Practical implications

Discussion on empirical analysis revolves around the guidelines to service industry's managers and top management to improve shortcomings in combating the challenges they face in their operations.

Originality/value

Prior studies have provided substantial insights on the COVID-19 pandemic, but relatively little research exists on new normal activities in the supply chain network of the service industry. Among other reasons for such less empirical evidence on new normal activities is the unavailability of a comprehensive tool for measuring the socio-economic and technological new normal activities. This paper is a contribution to bridging this knowledge gap.

Details

The International Journal of Logistics Management, vol. 33 no. 4
Type: Research Article
ISSN: 0957-4093

Keywords

Article
Publication date: 27 July 2022

Nurul Zainab Binti Along, Iftekhar Ahmed and Jamie MacKee

The purpose of this study is to explore multiple stakeholders managing the different type of knowledge in a flood-prone area. Different stakeholders hold different types of…

Abstract

Purpose

The purpose of this study is to explore multiple stakeholders managing the different type of knowledge in a flood-prone area. Different stakeholders hold different types of knowledge in their area of interest, and both knowledge streams have their intrinsic potentials and limitations. In this paper, the issue of knowledge complementarity is explored in the context of flood hazards. Hazards such as floods may appear messy, unpredictable, with unsorted and unorganised forms of data, information and knowledge on the part of diverse stakeholders.

Design/methodology/approach

Case study design had been used in this study to explore how stakeholders: Orang Asli, Malay, and humanitarian organisations manage the differences in terms of type of knowledge each of them have. To illicit the response from participants from each of the stakeholders, in-depth interviews had been used.

Findings

This research has led to the development of a conceptual framework based on the case study. The lessons learned from the framework is discussed, together with the barriers to their implementation.

Originality/value

This paper presents a research case study on multiple stakeholders in the district of Pekan, the state of Pahang, Malaysia, and how these multiple stakeholders manage flood hazards with their different types of knowledge.

Details

International Journal of Disaster Resilience in the Built Environment, vol. 15 no. 1
Type: Research Article
ISSN: 1759-5908

Keywords

Article
Publication date: 6 November 2017

Huibin Zhan, Sifeng Liu and Jielong Yu

Loyalty of customers is an essential factor influencing the development of geographical indication products industry. The purpose of this paper is to construct a model to detect…

Abstract

Purpose

Loyalty of customers is an essential factor influencing the development of geographical indication products industry. The purpose of this paper is to construct a model to detect factors influencing customers’ loyalty on geographical indication products. With analysing four teas, i.e., Lu’an Gua Pian, Huoshan Huangya, Huangshan tribute chrysanthemum and Yuexi Cuilan, this paper measures the factors strengthening consumers’ loyalty and examines how much impact these factors have.

Design/methodology/approach

This paper is characterised as an exploratory research using the grey incidence analysis model and data are obtained by questionnaire survey.

Findings

In general, result of the analysis indicates that customer’s attitude towards its producing areas, perceived quality and cognition of the protection of geographical indications are the important factors that influence their loyalty towards geographical indication products. Detailed rank of their power that goes from highest to lowest is: customer’s attitude towards its producing areas, perceived quality and cognition of the protection of geographical indications. It also shows that the method of grey incidence analysis is adaptable to evaluate factors affecting consumers’ loyalty, which can make the result more persuasive and objective.

Originality/value

The authors construct a model from three aspects: customer’s attitude towards the producing areas of geographical indication products, the perceived quality and cognition of the protection of geographical indications. On the basis of this model, the authors analyse the factors which influence customer’s loyalty with grey incidence analysis.

Details

Grey Systems: Theory and Application, vol. 7 no. 3
Type: Research Article
ISSN: 2043-9377

Keywords

Open Access
Article
Publication date: 25 October 2021

Yun Bai, Saeed Babanajad and Zheyong Bian

Transportation infrastructure asset management has long been an active but challenging problem for agencies, which urges to maintain a good state of their assets but faces…

Abstract

Purpose

Transportation infrastructure asset management has long been an active but challenging problem for agencies, which urges to maintain a good state of their assets but faces budgetary limitations. Managing a network of transportation infrastructure assets, especially when the number is large, is a multifaceted challenge. This paper aims to develop a life-cycle cost analysis (LCCA) based transportation infrastructure asset management analytical framework to study the impacts of a few key parameters/factors on deterioration and life-cycle cost. Using the bridge as an example infrastructure type, the framework incorporates an optimization model for optimizing maintenance, repair, rehabilitation (MR&R) and replacement decisions in a finite planning horizon.

Design/methodology/approach

The analytical framework is further developed through a series of model variations, scenario and sensitivity analysis, simulation processes and numerical experiments to show the impacts of various parameters/factors and draw managerial insights. One notable analysis is to explicitly model the epistemic uncertainties of infrastructure deterioration models, which have been overlooked in previous research. The proposed methodology can be adapted to different types of assets for solving general asset management and capital planning problems.

Findings

The experiments and case studies revealed several findings. First, the authors showed the importance of the deterioration model parameter (i.e. Markov transition probability). Inaccurate information of p will lead to suboptimal solutions and results in excessive total cost. Second, both agency cost and user cost of a single facility will have significant impacts on the system cost and correlation between them also influences the system cost. Third, the optimal budget can be found and the system cost is tolerant to budge variations within a certain range. Four, the model minimizes the total cost by optimizing the allocation of funds to bridges weighing the trade-off between user and agency costs.

Originality/value

On the path forward to develop the next generation of bridge management systems methodologies, the authors make an exploration of incorporating the epistemic uncertainties of the stochastic deterioration models into bridge MR&R capital planning and decision-making. The authors propose an optimization approach that does not only incorporate the inherent stochasticity of bridge deterioration but also considers the epistemic uncertainties and variances of the model parameters of Markovian transition probabilities due to data errors or modeling processes.

1 – 7 of 7