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Article
Publication date: 30 April 2024

Slobodan Čavić, Nikola Ćurčić, Nikola Radivojevic, Jovana Gardašević Živanov and Marija Lakićević

The paper examines the role and significance of gastronomic manifestations in the context of destination branding, within the framework of image transfer mechanisms and the…

Abstract

Purpose

The paper examines the role and significance of gastronomic manifestations in the context of destination branding, within the framework of image transfer mechanisms and the Associative Network Memory Model.

Design/methodology/approach

The research was conducted on a sample of 53 gastronomic events in the tourist destination of Vojvodina.

Findings

The results indicate that gastronomic manifestations image has a positive impact on the brand image and brand identity of the destination, as well as the destination's overall image. Furthermore, the study found that the food experience has a positive influence on the image of gastronomic events and the destination.

Originality/value

The study contributes to the advancement of research on tourist destination branding.

Details

Marketing Intelligence & Planning, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 0263-4503

Keywords

Article
Publication date: 11 March 2014

Goran Stojanović, Vesna Mandić, Milan Ćurčić, Dragana Vasiljević, Milica Kisić and Nikola Radosavljević

This paper aims to present combination of poly-jet technology and ink-jet technology in a multidisciplinary way in order to exploit advantages of these rapid prototyping…

Abstract

Purpose

This paper aims to present combination of poly-jet technology and ink-jet technology in a multidisciplinary way in order to exploit advantages of these rapid prototyping techniques in manufacturing a demonstrator device – a variable interdigital capacitor.

Design/methodology/approach

The platform of 3D complex geometry, with optimized design and cavity under the capacitor's fingers (plates), was fabricated using Alaris 3D printer, whereas silver conductive segments were fabricated using Dimatix ink-jet printer and thanks to the mechanical flexibility the platform has been covered using these segments.

Findings

When one side of the capacitor's structure changes angular position (in the range from 0 to 90°) with reference to the fixed part, the variation in total capacitance is obtained. The total capacitance decreases (in the range from 20.2 to 1.5 pF) with decrease in effective overlapping area for the variation of angular position from 0 to 90° The maximum measured tuning ratio for the proposed design of the variable capacitor was 13.5:1.

Research limitations/implications

Presented variable capacitor can be used for detection angular position in the range from 0 to 90°.

Practical implications

The new horizon has been opened combining the rapid prototyping equipment in electronics and mechanical engineering in an interdisciplinary way to manufacture, for the first time, variable capacitor using poly-jet and ink-jet technologies. These techniques do not require higher mask counts which makes the fabrication fast and cost-effective.

Originality/value

This work, for the first time, demonstrates the combination of ALARIS 30 3D printer and Dimatix DMP-3000 materials deposition printer in order to fabricate the interdigital capacitor with complex 3D geometry. ALARIS 3D printer has been used for manufacturing plastic platform (with the possibility to precisely adjust angular position of one comb related to another) and Dimatix printer has been used to print silver conductive inks on flexible substrates (Kapton film), and this mechanically flexible structure was used to cover capacitor's fingers on the platform (assembly).

Details

Rapid Prototyping Journal, vol. 20 no. 2
Type: Research Article
ISSN: 1355-2546

Keywords

Book part
Publication date: 26 August 2020

Nikola Vuksanović and Dunja Demirović Bajrami

The aim of the research was to analyse the image of Vojvodina's cuisine and tourist satisfaction with food experience as part of a rural tourism offer in Vojvodina province…

Abstract

The aim of the research was to analyse the image of Vojvodina's cuisine and tourist satisfaction with food experience as part of a rural tourism offer in Vojvodina province (Serbia). This chapter is based on research carried out among 891 foreign tourists who visited villages in Vojvodina. The obtained results were examined via exploratory factor analysis, confirmatory factor analysis, multiple regression analysis (stepwise method) and T-test. The obtained results indicated that factors like food uniqueness and cultural heritage, food quality and price, nutrition and health benefits of food and affective image of food influence the image of local cuisine. The results showed that local cuisine (food) can serve as a tool for building destination's brand identity. The study pointed out the role and significance of the image of local cuisine on rural tourist attractions but also on tourist satisfaction with food experience. Also, the contribution of the research is reflected in three aspects: theoretical implication, methodological and practical contribution.

Details

Gastronomy for Tourism Development
Type: Book
ISBN: 978-1-78973-755-4

Keywords

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