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The aim of this exploratory study is to investigate the benefits of “New World” wineries using family heritage as a legitimate marketing technique. “Old World” regions have been leveraging off the often long association the wineries family has in wine making to assist in generating wine sales. This marketing initiative is now being applied to “New World” wineries with increasing success.

This exploratory study investigated three wineries including their web sites, print media and consumer responses. The case studies had to include wineries that were family owned and actively promoted and marketed their winery as having a strong family heritage link in Victoria, Australia.

The results of this investigation suggest that family heritage is a legitimate marketing technique for “New World” wineries to assist in wine sales. If a family link can be established, there is no reason why “New World” wineries cannot promote family heritage, even if the winery is relatively new or a family has not worked in the industry for an extended period of time.

This paper attempts to acknowledge that family heritage is important in creating a “story” for the winery to assist in wine sales generation. By examining “New World” wineries regarding family heritage usage, this paper suggests that it is a legitimate marketing technique that other authors have never explored.

Dewey argues throughout Democracy and Education that schooling plays a powerful role in forming how we are disposed towards democracy. Disposition underlies and determines both thinking and activity. A disposition which operates habitually tends to maintain the moral, social and intellectual status quo. A humane democracy demands a disposition which both challenges existing conditions and is concerned to change them for social well-being. A student’s experience at school would ideally need to be one which supports the motivation and skills to foster such a democracy. Dewey claims that we dispose ourselves to think in particular ways. If our mental processes are habitual then teaching and pastoral care may be done in a way that might impose rigidity of thought on students. If the intelligent concern for social well-being is missing from our thinking, the educational experience we offer provides neither model nor means for the development of a humane democracy. Using vignettes from our own experience as educators, together with our interpretation of Dewey’s thinking in Democracy and Education and How We Think, we consider how our own mental processes as educators and dispositions which underlie them might impact for good or for ill on students’ day-to-day experience. We argue that the main responsibility for conditions of experience falls on policymakers, school leadership, management and teachers, who, we conclude with Dewey, should aim to be aware of their disposition and its manifestation in thinking and activity in order to create conditions which make schooling a truly democratic experience.

CANADA, until the last generation or two, has been basically a pioneer country but two world wars have changed all this and the economy has moved from an agricultural to a manufacturing community able to provide a standard of living second to that of the United States. (At the present time only 10.8 per cent of Canadians live on farms according to the 1961 census.) Natural resources, such as timber, wheat and mining, continue to play, however, an important role in the life of the nation. As in most developing and pioneer countries, learning has had to assume a secondary role compared with other enterprises and activities. This is gradually beginning to change as more people continue in school and the percentage of individuals attending university increases. Established organizations, like the National Film Board and the Canadian Broadcasting Corporation, catering to mass culture, have been strengthened and enlarged and new establishments, like the Canada Council and the Stratford Shakespearean Festival, of narrower function and appeal, have been set up. The Library movement, not the least of learning agencies, is gaining strength every day. In this paper some of the interesting new developments of the last ten years in the latter field will be discussed. Of necessity, much is abbreviated; a lot is ignored. Data selected has been based on the most recent sources; hence the variety in dates.

There's a poster going around with the surprising question “Can you tell a clean story?”, since it's usually only dirty ones that people want to tell you. The poster is inviting applications for the Pollution Abatement Technology Award which, if you haven't come across it before, is an annual scheme to identify, encourage and publicise innovations in technology to abate all kinds of pollution of the environment. So, if you've got any good ideas or would just like details, write to Pollution Abatement Technology Award, Royal Society of Arts, John Adam Street, Adelphi, London WC2N 6EZ.

What can the schools or Youth Employment Service do for the ambitious child from a poor background? All the sociological evidence suggests that a working‐class background is still a formidable obstacle to upward social mobility. The children seem as aware of this as the social scientists. A London Youth Employment Officer told me that high ambitions expressed by school‐leavers on written questionnaires are almost always replaced by down‐to‐earth job requests in interviews.

This chapter introduces the book through discussing the context in which it came about, namely a conference to mark the centenary of the publication of Dewey’s Democracy and Education. The first section relates to the book’s subtitle by describing and analysing the context in which speakers at the conference engaged in a ‘fightback’ against educational policies found to be narrowly based on economic aims, and to have lost sight of the humanistic aims of education, aims which Dewey analysed and championed. The book is structured around three key areas, all related to Dewey’s philosophy of education – the first concerns technology, the second, embodiment and the third, democracy and development. A discussion on the significance of each of these areas for contemporary educational theory is followed by detail on the individual chapters within them. This chapter concludes with an introduction to the cautiously optimistic and forward-looking epilogue by Gert Biesta on the matters and issues raised in the book.

Ensuring an excellent visitor experience and meeting customer expectations is a key goal for most tourism businesses and of primary concern to government industry organisations. The Better Business Tourism Accreditation Program, underpinning a broad tourism accreditation initiative, has been implemented in Victoria across a range of tourism sectors. The program provides business management and operational guidelines for tourism businesses. Winery tourism, the process of visiting a Winery and the associated cellar door experience, is now acknowledged as an important part of regional tourism in Victoria. To assist in establishing benchmarks for cellar door operations the Victorian Wineries Tourism Council, in consultation with the industry, has developed Cellar Door sector guidelines. The program assists winery operators to identify and document cellar door operational procedures that contribute to the visitor experience. This article discusses the development of the Better Business Tourism Accreditation Program and Cellar Door sector guidelines, and feedback gained from a series of industry workshops. These workshops addressed concerns raised by participants and provided them with support in completing the accreditation program. A self‐complete questionnaire was administered at the workshops that sought to identify participant views on cellar door activity, the importance of tourism and accreditation. The results suggest that accreditation can provide a useful means of identifying and implementing business and operational practices that will improve the cellar door experience for visitors.

The purpose of this paper is to identify the carbon intensive building elements or “carbon hotspots” of office buildings in order to maximise the carbon reduction potential during design stages.

Embodied carbon (EC) estimates of 28 office buildings in the UK were obtained and carbon hotspots of the sample (in accordance with the new rules of measurement (NRM) element classification) were identified using the 80:20 Pareto principle.

Frame, substructure, external walls, services and upper floors were identified as carbon hotspots of the selected sample. However, findings do not support the 80:20 ratio in this case but propose a ratio of 80:36. Stairs, internal walls and partitions, internal doors, wall finishes, ceiling finishes and fittings and furnishings were identified as carbon insignificant elements that have a lower EC reduction potential compared to the rest.

The findings are applicable to office buildings in the UK but the methodology is adaptable to different types of buildings in other countries.

Findings unveil carbon intensive and carbon insignificant building elements of typical office buildings in the UK. This informs designers of the elements that could yield the highest potential EC savings via effective design choices. In addition, a logical design timeline is proposed for building elements based on their element hotspot category and design sequence to assist design decision making.

This exploratory study aims to examine how wine stakeholders' are adopting innovative advancements in smart industry 4.0 application technology (SI4.0AT) coupled with electronic word-of-mouth (e-WOM) techniques to increase winery visitation and wine sales, prior to and during a global pandemic in the Yarra Valley in Victoria, Australia.

A qualitative interpretivist geographical bounded case study approach was used to collect data from fifteen Victorian wine stakeholder's prior to and during the global pandemic COVID-19. A thematic analysis was applied to interpret participant responses and how they viewed, reacted to and harnessed S14.0AT and e-WOM to continue and increase wine sales.

The findings suggest few wine stakeholders' were actively implementing SI4.0AT prior to the global pandemic, COVID -19. With the forced closure of wineries to visitors across Australia, most small to medium-sized wineries immediately changed their business models to concentrate on domestic e-commerce wine sales and home delivery. To support these new business models, e-WOM techniques were quickly adopted or increased whereas other S14.0AT technologies were not, due to financial restraints.

The number of participants used in this study is a limitation, however, this can be overcome by replicating this study in other wine regions. This research focused on the wine stakeholders' viewpoint only and may not be easily generalised. Future studies may examine the “what” aspect of SI4.0AT is being used and e-WOM content such as investigating what consumers are saying about these wineries, the method of communication and the motivations for consumers to engage with a winery.

The implications for the wine industry and overall results offer insight into the wine stakeholders' perceptions of SI4.0AT and e-WOM and consequent marketing strategy of wineries in the Yarra Valley, Victoria, both pre- and during forced face-to-face winery closures due to a global pandemic. Wineries need to continue to harness and leverage the benefits of e-WOM wine marketing in their marketing strategies and continue to explore the affordability of 4.0 app technology and Tourism 4.0 options.

This study is the first attempt at investigating how wine stakeholders' view; react to and harness SI4.0AT and e-WOM through formalised online marketing strategies which should continue to be investigated in the future.