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Article
Publication date: 15 May 2023

Hyun Ju Jeong and Deborah S. Chung

Corporate social responsibility (CSR) communication covered by the news media is considered as more credible and effective in shaping public perceptions toward corporations than…

Abstract

Purpose

Corporate social responsibility (CSR) communication covered by the news media is considered as more credible and effective in shaping public perceptions toward corporations than CSR shared by corporations themselves. This is particularly true when CSR is about corporations with social stigma inherent in business practices. This study examines the CSR publicity of stigmatized industries from the journalism lens.

Design/methodology/approach

A content analysis was conducted with CSR stories from 2019 to 2020 by USA newspapers (n = 348).

Findings

Results of this study showed that the overall volume of CSR from stigmatized industries has decreased, with fewer responses to the recent pandemic. Further, the media brought promotional CSR activities and the business motives behind the activities into focus. Opposing patterns were found for CSR of non-stigmatized industries presented with philanthropic activities based on corporations' social motives to help communities. Similarly, economic and legal responsibilities reflected in the CSR pyramid were more prominently reported for stigmatized industries, and ethical and discretionary responsibilities appeared more frequently for non-stigmatized industries.

Practical implications

Integrating business and media literature, this study enriches scholarly discussions on media processes and effects for CSR communication. This study also provides practical implications for stigmatized industries by highlighting more authentic and careful approaches for CSR communication to earn positive publicity.

Social implications

This study provides social implications by highlighting the importance of CSR communications through the lens of news media when corporations are socially stigmatized.

Originality/value

Stigmatized industries are known to be active in CSR communication to nullify social stigma surrounding themselves. The authors' findings provide empirical evidence suggesting that not all publicity benefits CSR communication for stigmatized corporations.

Details

Corporate Communications: An International Journal, vol. 28 no. 6
Type: Research Article
ISSN: 1356-3289

Keywords

Article
Publication date: 21 September 2012

Paschal Preston and Jim Rogers

The goal of this paper is to explore how an approach upfronting the notion of crisis and related restructuring processes may yield certain strategic stakes and anchor points by

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Abstract

Purpose

The goal of this paper is to explore how an approach upfronting the notion of crisis and related restructuring processes may yield certain strategic stakes and anchor points by which to identify and measure the forms and extent of unfolding changes or innovations broadly understood. One key objective of this exploratory project is to undertake a comparative investigation of the major commonalities and differences between the specific forms, features and manifestations of “crisis” tendencies and counter‐tendencies in two sub‐sectors of mediated “content”: the music industry and the news media industry.

Design/methodology/approach

The paper engages with issues and concerns relating to these two particular sub‐sectors of the media and cultural industries and considers relevant concepts and indicators of crisis and recent developmental trends in these domains. It introduces the background setting and implications of “crisis” and introduces some distinctive concepts and other aspects of the approach of this exploratory study. It identifies key concepts in research literature surrounding deep economic crises akin to the current crisis and applies and advances initial conceptual frames further in light of manifest developmental trends and relevant indicators of crisis in the two sectors.

Findings

Drawing on recently completed research studies in the music and news media industries by the current authors, the paper highlights differences and specificities across the two media domains under study. This highlights the form, features and extent of some key changes and challenges unfolding in the media sector.

Originality/value

Its upfront engagement with the idea of “crisis” and related concepts of creative destruction, restructuring, multiple innovation and paradigm shifts makes this exploratory project distinctive, as does its efforts to conduct a comparative analysis of the relevant dimensions of “crisis” and restructuring based on the authors' primary research in two distinct sub‐sectors within the media “content” layers.

Details

info, vol. 14 no. 6
Type: Research Article
ISSN: 1463-6697

Keywords

Article
Publication date: 25 January 2013

Gary Graham and Anita Greenhill

This paper aims to understand the level of synergy between print and online activity and to assess the influence of print/online synergy on the log of circulation change.

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Abstract

Purpose

This paper aims to understand the level of synergy between print and online activity and to assess the influence of print/online synergy on the log of circulation change.

Design/methodology/approach

In order to meet this aim the authors conducted an empirical study of 100 regional newspapers supplying news media services in the UK. Two hypotheses grounded in a conceptual model were developed. The authors used Pearson correlation and (stepwise) regression analysis to test two hypotheses (H1 and H2).

Findings

H1 provides us with some interesting findings. The first is that higher priced newspapers attract more unique Internet users and mobile Internet access. Higher priced newspapers who have been in business longer and have established brands attract more online readers. Also, because these issues are more expensive there is more incentive to go online to read the papers for free. Note that this last explanation is consistent with the analysis provided for H2, the beta for price is negative. The negative coefficient indicates that the circulation change of higher priced papers has reduced more. Therefore circulation change impacts greater upon premium price newspapers for an elite rather than a broad readership. The regression results presented here indicate that established firms with premium pricing, providing multiple platform distribution and specialist digital editions with free online content, have circulations that are reducing less.Practical implications – While reducing the rate of circulation decline, current levels of online presence are not reversing it. There is a need for online presence to be focused on more targeted segments/niches of circulation such as “hyper‐local” news. This suggests a much clearer consideration must be made by newspapers with a premium price for an elite rather than a broad readership.

Social implications

News organizations now find themselves less socially relevant as consumers turn towards the Internet for alternative sources of “news”. News media firms are having to rebuild their brand identity and market positioning in the online marketplace. Higher priced newspapers have been in business longer and have established brand recognition for providing elite services. This is vital if they are to retain their community influence (as trusted sources of locally produced news, analysis and investigative reporting into public affairs). Commercial influence is determined by their social influence and the demise of newspapers would significantly threaten news plurality, democracy and public service journalism at the local community level.

Originality/value

The originality of this work concerns its specific focus on the influence of print/online synergy on the rate of circulation change. The news media industry is an under‐researched area of Internet scholarship. The study is significant on two counts: first, it estimates cross‐media synergies based on print and online interaction at an aggregated level; and second, it identifies different combinations of cross‐media exposure over individual media effects. It combines both print and online measures of circulation. Of most importance, the study is able to show that synergy is complementary and has had a positive effect on log circulation change by reducing it by a smaller number.

Book part
Publication date: 14 December 2023

Blessing Makwambeni, Trust Matsilele and John G Bulani

The appropriation of artificial intelligence (AI) into everyday workplace practices is becoming pervasive. Some of the industries that have seen the improved appropriation of AI…

Abstract

The appropriation of artificial intelligence (AI) into everyday workplace practices is becoming pervasive. Some of the industries that have seen the improved appropriation of AI include the automotive industry, food chains and other retail businesses. The media industry in developed countries has also been appropriating AI into newsrooms ecologies. This development has left news media workers, especially in developing countries, questioning the viability of their jobs in the foreseeable future as machines take over and disrupt newsmaking and production processes. The unknowns that come with AI adoption have been met with both utopian and dystopian views in African newsrooms, especially in countries that understand less on how to deploy AI affordances. Premised on the technology acceptance model and the concept of technological appropriation and a qualitative methodology that used structured interviews with community media journalists from the Western Cape province of South Africa, this chapter examined journalists' perceptions of AI deployment in the community media space. The findings of the study show that community media journalists hold both utopian and dystopian views on the utility of AI in the community media space. While most journalists perceive AI as enhancing the efficiency and accuracy of the newsmaking process, there is a significant number of journalists who perceive AI as inimical to the legitimacy and credibility of the profession. Furthermore, AI is also seen as a threat to jobs within the journalism profession. These findings resonate with previous studies that have shown that journalists are divided on the perceived utility of AI in newsrooms.

Details

Digitisation, AI and Algorithms in African Journalism and Media Contexts
Type: Book
ISBN: 978-1-80455-135-6

Keywords

Article
Publication date: 1 January 2006

Paula M.C. Swatman, Cornelia Krueger and Kornelia van der Beek

To provide an empirically based analysis and evaluation of the existing and possible future evolution of Internet business models within the digital content market, focusing…

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Abstract

Purpose

To provide an empirically based analysis and evaluation of the existing and possible future evolution of Internet business models within the digital content market, focusing particularly on the possibilities for cooperation and coopetition within this market‐space.

Design/methodology/approach

The paper is based on a three‐year study of the European online news and online music sectors, comprising a set of preliminary, scene‐setting case studies of a number of major players within the European online news and music sectors; a detailed, two‐stage survey made up of online questionnaires and face‐to‐face interviews; and a small number of in‐depth case studies.

Findings

Provides a discussion of the changes taking place in the online news and music sectors, the evolution of the business models within them, the driving forces we have identified, and finally some predictions about what the future may hold for both these sectors.

Research limitations/implications

The research is indicative, rather than general – being centred on European participants in two sectors of the digital content market‐space in the period between May 2003 and August 2004.

Practical implications

A rich evaluation of these two fast‐moving digital content sectors, providing empirically based insights into the ways in which they are evolving and changing and into parallels with other, similar sectors of the digital content market.

Originality/value

This paper is the first major empirical evaluation of the digital content market‐space and offers practical assistance, as well as new theoretical insights on e‐business model evolution in this area.

Details

Internet Research, vol. 16 no. 1
Type: Research Article
ISSN: 1066-2243

Keywords

Book part
Publication date: 8 July 2021

Lina Zuluaga and Phillip D. Long

The current environment of misinformation is causing expensive and negative consequences for society. Fake news is affecting democracy and its foundations, as well as newspapers…

Abstract

The current environment of misinformation is causing expensive and negative consequences for society. Fake news is affecting democracy and its foundations, as well as newspapers and media companies that aim to combat this “pandemic.” In order to effectively provide accurate information, these companies are in need of a workforce with specific attitudes, skills, and knowledge (ASK). However, several studies show that students either do not have those ASK or have poorly developed them, indicating the need for better media literacy skills. Given that such skills are often not taught in school, nor is there a way for students to efficiently obtain them and tangibly show them to future employers, we propose a model 1 that enhances the way students learn and how we measure such learning. Journalism students – enrolled in liberal arts, general studies, and humanities – have the potential to be upskilled and become the new critical thinking and fact-checking force needed to neutralize misinformation and foster a healthy society. Our model applies learning science and behavioral research on feedback and intrinsic motivation to foster students' ASK through a digital apprenticeship model that uses structured activities together with mentorship and feedback. Students participate in the creation of digital products for the journalism and news media industry. This prepares them for the types of tasks they will be required to perform in the job market. The digital apprenticeship matches students with the proper mentor, peer, and professional network. Students' work is compared against professional news media production to generate feedback, improve quality, and track progress. During the digital apprenticeship, students receive the ASK-SkillsCredit, a digital badge, which serves as a “nutritional” fact label that displays how students created the media content, the level of efficacy of the apprenticeship, and the standard of journalism quality of the piece. Lastly, we propose to enhance existing learning management systems to capture and promote a learner's profile data and expose aligned opportunities in news media outlets.

Details

Media, Technology and Education in a Post-Truth Society
Type: Book
ISBN: 978-1-80043-907-8

Keywords

Open Access
Article
Publication date: 15 December 2022

Frida Nyqvist and Eva-Lena Lundgren-Henriksson

The purpose of this research is to explore how an industry is represented in multimodal public media narratives and to explore how this representation subsequently affects the…

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Abstract

Purpose

The purpose of this research is to explore how an industry is represented in multimodal public media narratives and to explore how this representation subsequently affects the formation of public sense-giving space during a persisting crisis, such as a pandemic. The question asked is: how do the use of multimodality by public service media dynamically shape representations of industry identity during a persisting crisis?

Design/methodology/approach

This study made use of a multimodal approach. The verbal and visual media text on the restaurant industry during the COVID-19 pandemic that were published in Finland by the public service media distributor Yle were studied. Data published between March 2020 and March 2022 were analysed. The data consisted of 236 verbal texts, including 263 visuals.

Findings

Three narratives were identified– victim, servant and survivor – that construct power relations and depict the identity of the restaurant industry differently. It was argued that multimodal media narratives hold three meaning making functions: sentimentalizing, juxtaposing and nuancing industry characteristics. It was also argued that multimodal public service media narratives have wider implications in possibly shaping the future attractiveness of the industry and organizational members' understanding of their identity.

Originality/value

This research contributes to sensemaking literature in that it explores the role of power – explicitly or implicitly constructed through media narratives during crisis. Furthermore, this research contributes to sensemaking literature in that it shows how narratives take shape multimodally during a continuous crisis, and how this impacts the construction of industry identity.

Details

Journal of Organizational Change Management, vol. 36 no. 8
Type: Research Article
ISSN: 0953-4814

Keywords

Article
Publication date: 17 May 2024

Afshin Omidi, Cinzia Dal Zotto and Robert G. Picard

Tracing audience preferences via audience analytics software has become a vital strategy for many news organizations to ensure their competitiveness in media markets. Extant…

Abstract

Purpose

Tracing audience preferences via audience analytics software has become a vital strategy for many news organizations to ensure their competitiveness in media markets. Extant research also confirms the growing presence of these tools in digital news work in recent years across many local and international news media. However, little is understood about the analytics-driven tensions emerging among journalists and media managers. This paper aims to address this gap by drawing on the labor process theory, which critically analyzes labor and workplace transformations under capitalism.

Design/methodology/approach

The present study employs an interview-based qualitative methodology to deeply understand the factors at the base of the emerging tensions between news workers and managers brought about by audience metrics tools.

Findings

Results show how some perceptions, activities and contextual triggers related to analytics could make relationships between workers and managers problematic. The pressures felt by some journalists stemmed from the way their media managers introduced, interpreted, communicated and applied analytics in the workplace, which were not tied to the quality and learning goals related to journalists’ aspirations. As our evidence suggests, the analytics-induced tensions among news workers were rather an outcome of managerial deficits than of systematic plans to exploit journalists.

Originality/value

By identifying the nature of fundamental analytics-driven tensions in newsrooms, this paper contributes to our understanding of how media managers can embrace more effective approaches toward audience analytics, workforce and organizational performance.

Details

Information Technology & People, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 0959-3845

Keywords

Book part
Publication date: 15 November 2022

Jingrong Tong

Abstract

Details

Journalism, Economic Uncertainty and Political Irregularity in the Digital and Data Era
Type: Book
ISBN: 978-1-80043-559-9

Article
Publication date: 31 December 2021

Santosh Vijaykumar, Jemma McCready, Pamela Louise Graham and Daniel Morris

The authors sought to unpack the paradox between increasing demand for probiotics products against inconclusive scientific evidence about the effectiveness. This paper…

Abstract

Purpose

The authors sought to unpack the paradox between increasing demand for probiotics products against inconclusive scientific evidence about the effectiveness. This paper investigated public understanding of the composition and benefits of probiotic products, measured trust in news media and scientists as sources of information about probiotic products and informational and attitudinal predictors of consumer trust in the news media and scientists.

Design/methodology/approach

A cross-sectional survey was conducted amongst a representative sample of 2000 UK consumers. Participants responded to multiple-choice questions and psychometric scales capturing probiotics knowledge, consumption, information seeking behaviour, attitudes to and confidence in the news media and probiotics scientists. Descriptive statistics, one-way ANOVA and hierarchical regression modelling were performed.

Findings

Information exposure to probiotics content was highest from traditional media followed by online channels. Levels of confidence in probiotics scientists were higher than in the news media, even though these levels were highest amongst current consumers and lowest amongst non-consumers. Conflicting information, health consciousness and trust in nutrition stakeholders were identified as important predictors of trust in news media and scientists.

Originality/value

This study provides a large-scale nationally representative overview of public attitudes and sentiments related to probiotic products with a focus on attitudes towards the news media and the scientific establishment. The findings suggest a need for better consumer awareness about the state of science around probiotic products, interventions that could enable consumers to discern conflicting evidence or news reports, and critical skills that can render them more resilient to online misinformation.

Details

British Food Journal, vol. 124 no. 11
Type: Research Article
ISSN: 0007-070X

Keywords

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